Tuesday, March 22, 2011

Marketing, Open Houses and Viewing

(Re-blogged with Michael Forcier's permission.)

Propertyshop.ca will be your most effective marketing tool, but you will also want to consider other options including print advertising and open houses.

Classified word ads directing potential buyers to your detailed listing on Propertyshop.ca are worth considering, particularly if you choose to hold one or more open houses.

Open houses and viewings of your house are effective marketing opportunities you should consider, but be sure to ask people for their names, addresses and get identification from them when you let them into your home. (You wouldn’t let strangers into your house at any other time without knowing a little bit about them.) Serious potential buyers should not be put off by this request.

When showing your house make sure you have put away all valuables and any objects that could easily be taken. When potential buyers are viewing your home make sure you or some other responsible person escorts them through your house. You do not know these people . You do not want them in your house without someone you know with them. Prior to having a viewing or open house it is important to prepare your house so you make a good impression and also ask some questions of the potential buyers to qualify them that they can indeed afford to purchase your house (see Selling tools below for detail lists on qualifying potential buyers and preparing your home for viewing or open house).

Have copies of a fact sheet to hand out at your open house (you can simply print whatever pages you choose from your listing on Propertyshop.ca)

With the business arangement propertyshop.ca has with Best Value Real Estate you can also get your property on the mls.ca and realtor.ca websites.


Buying or Selling, through an agent or by yourself (http://www.propertyshop.ca/), my office can assist you with your real estate transactions as well as your Wills & Estate and Corporate needs!



No comments:

Post a Comment